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2026-10-12
The Collectors by Amarice: The Art of Curating a Personal Legacy
Some pieces are chosen for a season. Others stay with us for years, gradually becoming part of our personal history. It is this enduring sense of value that inspires The Collectors, the new collection by Ukrainian luxury womenswear brand Amarice. Drawing inspiration from the art of collecting, private art collections, and the refined world of European aristocracy, The Collectors explores the relationship between personal taste, memory, and the objects we choose to keep.know more
2026-07-30
Royal Ascot 2026: How the Amarice Azzurra Suit Appeared at Britain's Most Prestigious Horse Racing Event
know moreRoyal Ascot is much more than Britain's most prestigious horse racing event. For over 300 years, this iconic occasion has been a symbol of royal tradition, timeless elegance, and impeccable style. Every summer, Ascot Racecourse welcomes around 300,000 visitors over five unforgettable days, bringing together members of the British royal family, celebrities, designers, and fashion enthusiasts from around the world.